Our History

Our company’s roots go back to 1675.

What began as a family winery in Burg Layen is now an international group of companies.

Pieroth
Pieroth
Pieroth
seit
1675

Pieroth’s Roots

Our company’s roots go back to 1675. What began as a family winery in Burg Layen is now an international group of companies. Selling high-quality wines, sparkling wines, champagnes, spirits and juices to end consumers is the core business of Pieroth Wein AG and its subsidiaries. We are among the pioneers in direct sales in Germany and were also pioneers in the area of internationalization.

Timeline

Our Company History

1600
1700
1800
1900
2000

1600

Pieroth
1675
First documentary mention of the Pieroth family as Farmers and wine growers.

1700

Pieroth
1704
An ancestor is first mentioned as the owner of vineyards near Burg Layen.

1800

Pieroth
1870
The generation around Nicolaus Pieroth acquires more and more vineyards and increases its focus on viticulture.

1900

1906
Ferdinand Pieroth, who later gave the winery its name, continues to expand the business.
1926
Philip Ferdinand Pieroth bottles wine for the first time in the company’s history. From now on, the wine is shipped from the producer directly to the wine drinker. The first delivery of the Pieroth company goes to Duisburg.
1953
The brothers Elmar and Kuno Pieroth lay the foundation for international wine sales with the idea of personal and non-binding wine tasting at customers’ sites.
1960
Pieroth expands: the first foreign branch opens in Great Britain.
1976
Rediscovery of an old glass tradition and the birth of the most famous brand “Pieroth Blue”, which has since been inextricably linked with the royal blue bottle.

2000

Pieroth
2014
The family winery in Burg Layen now manages 25 hectares.
2015
The owner family is now involved in the supervisory board and thus helps shape the company’s development.
2018
The Pieroth corporate brand is again brought into focus. In Germany and around the world, it stands for exciting wine moments and enjoyment.
2020
345 years of Pieroth
Management

Management and Supervisory Board

The corporate management of the Pieroth Group.

Dr. Sebastian Potyka
Management Board
Andreas Pieroth
Chairman of the Supervisory Board
Maria Gleichmann-Pieroth
Supervisory Board
Dr. Hasso Kaempfe
Supervisory Board
Dr. Bernd Köhler
Supervisory Board
International

Pieroth Companies

Born in Germany – at home all over the world. The Pieroth Wein AG companies are not only represented in Germany but also internationally. Find out more about our locations and sales offices.